Most businesses think AI SEO requires fancy tools or an entire rebrand. It doesn’t. You can start improving your visibility in ChatGPT, Claude, and Perplexity with simple, no-cost tweaks that take less than an hour each.
If you want a complete plan that connects these quick fixes into a full traffic-growth system, check out the Swift AI SEO 90-Day Roadmap. It’s the step-by-step version of this post—showing exactly what to do each week to get cited by AI search engines and generate real leads.
Here are seven proven wins you can tackle this week (and start seeing results within 30–45 days).
1. Add FAQs to Every Service Page
Why it works: AI assistants love short Q&A-style content.
Use real questions customers ask — e.g., “Do you service [City] on weekends?”
Prompt:
You are an AI SEO editor for a local service brand.
Business: BUSINESS_NAME
Primary service: PRIMARY_SERVICE
Service areas: SERVICE_AREAS_LIST
City: CITY
Hours: HOURS
Phone: PHONE
Tasks:
1) Draft 8 concise FAQs customers actually ask about PRIMARY_SERVICE in CITY and SERVICE_AREAS_LIST. Use plain language. Answers 40 to 60 words. Include one clear fact per answer.
2) Output HTML for an FAQ section with <h3> questions and <p> answers.
3) Output JSON-LD (FAQPage) for the same Q&A. Validate field names. No fluff.
Return:
A) HTML section
B) JSON-LD block2. Make Your Headlines Sound Like Search Prompts
Change generic titles (“Our Roofing Services”) to prompt-style headlines (“Best Roofing Company in Dallas for Emergency Repairs”).
That’s how users talk to ChatGPT — make sure your H1 matches those natural phrases.
Prompt:
You are rewriting page headings for AI search.
Inputs:
- Current H1: CURRENT_H1
- Services: SERVICE_LIST
- Location: CITY or METRO
- USP: UNIQUE_PROOF (eg "45-minute emergency response")
Tasks:
1) Create 5 candidate H1s that read like a user request. Include service + location + one benefit. Max 60 characters.
2) Create 5 H2s that answer sub-questions customers ask before buying. Max 70 characters.
3) Output a table with columns: Type, Old, New, Rationale, Target Query.
Return only the table.3. Refresh Old Pages with Clear Proof Points
AIs rank trustworthy sources higher. Add numbers, years, and local proof:
- “Over 12 years serving Scottsdale homeowners.”
- “Average response time: 35 minutes.” Those specific claims boost both human and AI trust.
Prompt:
You are upgrading TRUST PROOF on a service page.
Inputs:
- Service: SERVICE_NAME
- City: CITY
- Facts to mine: YEARS_IN_BUSINESS, TOTAL_REVIEWS, AVERAGE_RATING, AVG_RESPONSE_TIME, WARRANTY, LICENSE_NUMBER, BEFORE_AFTER_RESULT, CASE_SNIPPET
Tasks:
1) Produce a "Proof Box" with 6 bullet points. Each bullet must contain a number, date, or place.
2) Write a 2-sentence paragraph that contextualizes these facts for a buyer.
3) Suggest exact insertion points by section name: Hero, Intro, Pricing, CTA, Footer.
Return:
A) Proof Box HTML (<ul><li>...</li></ul>)
B) Context paragraph
C) Insertion map4. Update Your Google Business Profile Categories
AI search engines often pull from local maps data.
Make sure your GBP categories reflect every major service (not just the default one).
Example: “Roofing Contractor,” “Gutter Repair,” “Emergency Roof Tarping.”
Then link your profile back to your site’s AI-optimized pages.
Prompt:
You are mapping services to Google Business Profile categories.
Inputs:
- Business: BUSINESS_NAME
- Core services: SERVICE_LIST
- City: CITY
- Competitor hints: OPTIONAL_COMPETITORS
Tasks:
1) Choose one Primary Category and 5 to 8 Secondary Categories that match SERVICE_LIST.
2) List 8 Services entries to add under Services. Short and specific.
3) Write a 220-character GBP description with USP and location.
4) Output in CSV with columns: Type, Value.
Return only CSV.5. Write One Fresh Blog Post Targeting an AI Query
Pick one real question you’ve seen users ask ChatGPT (e.g., “What’s the best HVAC company near Tampa?”).
Answer it fully. Include a short FAQ at the end.
That’s a seed for being quoted by Perplexity or Claude.
Prompt:
You are writing a practical blog post that AI assistants can cite.
Inputs:
- Target question: TARGET_AI_QUERY (eg "Who is the best HVAC company in CITY for emergency repairs")
- Business: BUSINESS_NAME
- Location: CITY and SERVICE_AREAS_LIST
- Proof items: PROOF_LIST (numbers and outcomes)
Tasks:
1) Create an outline with H2 and H3 that fully answers TARGET_AI_QUERY.
2) Write a 1200-word article in clear, conversational style. Include a local example with numbers.
3) Add a 5-question FAQ section with short answers.
4) Provide JSON-LD: BlogPosting and FAQPage. Validate fields.
Return:
A) Outline
B) Article
C) FAQ HTML
D) JSON-LD6. Run an AI Search Audit
Run your brand through ChatGPT, Claude, and Perplexity — see if you appear in results.
If not, find who is showing up and what info they provide that you don’t.
Prompt:
You are an AI search auditor. Evaluate brand visibility across ChatGPT, Claude, and Perplexity.
Inputs:
- Brand: BUSINESS_NAME
- Domain: DOMAIN
- Services: SERVICE_LIST
- Location: CITY, STATE
Tasks:
1) Create a query set of 12 prompts users would ask assistants to find this business. Mix "best", "near me", emergency, and price queries.
2) For each query, simulate expected answer slots and list what source types are likely cited. Identify what our page must contain to qualify.
3) Produce a scorecard with columns: Query, Current Likely Result, Missing Elements, Fix Priority (High, Med, Low).
4) Output a 30-day plan with 10 actions. Each action must be specific and testable.
Return:
A) 12-query set
B) Scorecard table
C) 30-day plan7. Add Author + Last Updated Dates on Every Page
It’s simple, but it signals freshness and accountability to both AI crawlers and readers.
Add “Updated November 2025” below your H1 or in the footer.
Prompt:
You are adding author and freshness signals to service pages.
Inputs:
- Author name: AUTHOR_NAME
- Role: AUTHOR_ROLE (eg "Licensed Contractor")
- Credentials: CREDENTIALS (eg "License #123456, 12 years experience")
- Page title: PAGE_TITLE
- URL: PAGE_URL
- Featured image: IMAGE_URL
- Publish date: PUBLISHED_DATE
- Updated date: UPDATED_DATE
Tasks:
1) Write a 40-word author bio. Include credential and city.
2) Provide an HTML block that shows "Author" and "Updated" under the H1.
3) Output JSON-LD as Article with author, publisher, dates, image, mainEntityOfPage, and keywords. Validate field names.
Return:
A) Author bio
B) HTML snippet
C) JSON-LDAI SEO doesn’t have to feel overwhelming. Start small, make your content more answerable, and you’ll see how fast the visibility needle moves.
Most SMBs see early improvements in ChatGPT citations after implementing even three of these changes.
If you want a full audit and custom roadmap — grab the $197 AI Search Audit and let’s see where your business stands in the AI search results.
What is an AI SEO quick win?
A low-effort change that improves how your site appears in AI-powered search engines like ChatGPT and Perplexity.
How long before I see results?
Usually 30–45 days after publishing answerable, structured content.
Do I need new tools for AI SEO?
No. Most quick wins involve formatting and schema not new platforms.